As an organisation, our mission is to make a positive difference to the retail industry and the customers its serves – we aspire to be the go-to trade association for UK retailers, delighting our members, promoting the story of retail, shaping debates and influencing the issues and opportunities that matter to the industry. As an employer, we pride ourselves on promoting a healthy approach to work-life balance, ensuring that our employees’ hard work is recognised and appropriately rewarded and providing excellent resources and support for training and personal development. Our internal values reflect this: WELCOMING - COLLABORATIVE - PASSIONATE - VISIONARY - TRUSTED