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Artificial Intelligence is transforming the relationship between people and technology. In the age of the customer, AI is offering new ways for retailers to innovate and significantly improve the customer experience, providing competitive advantage both in-store and online.

Retailers are increasingly using rich data to optimise their customer experience and to reduce customer friction points. However, there can be significant costs and technical challenges associated with implementing AI technology.

With our partners at SAS UK & Ireland, we will explore the practicalities of utilising AI; the tangible benefits that retailers can extract almost immediately and most importantly improvements in customer experience.

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This event is for BRC retail members only and free to attend as part of your member benefits.


WHY ATTEND?

Attend to:

  • Find out how AI is improving the customer experience in retail
  • Explore the evolution of the customer and new customer friction points
  • Learn how new rich data can optimise the time customers spend in store online
  • Assess what steps your business needs to take to benefit from AI technology

booking

This event is for BRC retailer members only, free to attend as part of your member benefits.

Book YOUR PLACE HERE

If you would like more information please contact events@brc.org.uk


VENUE

Andaz London Liverpool Street