D&I Pledge 5

B&Q’s Inclusive Language Guide

Ensuring that all colleagues at B&Q are empowered to grow their cultural intelligence (CQ) and behave in an inclusive manner, B&Q’s colleague networks have supported the creation of an Inclusive Language Guide. 

The Guide is used across the business to support inclusive communication and includes:

  • An Introduction to Using Inclusive Language
  • Legal Obligations and The Equality Act (2010) and Ireland’s Equality Laws (ROI)
  • Top Tips for Using Inclusive Language and How to Avoid Using Non-Inclusive Language
  • Understanding Microaggressions
  • Knowing the Difference between Bullying vs Banter
  • Information on Age, Sex, Gender, Sexual Orientation, Race and Ethnicity, Disability, and Neurodivergence
  • Further Belonging Resources (for internal colleagues)

B&Q’s have shared their Inclusive Language Guide as an example how to support inclusive communication across the business. View the Inclusive Language Guide below:


Alignment with the BRC D&I Charter’s Pledges

The BRC Diversity & Inclusion Charter emphasizes creating inclusive workplaces, supporting underrepresented groups, and fostering a culture of equality. B&Q’s Inclusive Language Guide aligns with Pledge 5 of the BRC Diversity and Inclusion Charter, where businesses are ‘committed to creating a respectful, inclusive work environment within which every employee has the opportunity to make a meaningful contribution to the company’s vision and values’. 

Find out more about the BRC D&I Charter here.

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