What is the Lifestyles Pathway?
The UK retail industry is operated by a large and dynamic workforce, and provides goods and services to an entire population of consumers. The products customers choose, how they use them, and what they do with them when they are no longer needed, all have a fundamental impact on the carbon footprint of every customer, and the retail industry.
As customers start to respond to the climate emergency, shopping preferences and needs are changing. Customers are paying more attention to environmental impacts, demanding more transparency, and making lifestyle changes.
The retail industry shapes the choices available to customers and is sophisticated in its communication with and influence on customers. Retailers can play a central role in helping people make the transition to low carbon lifestyles.
Retailers can support employee and public behavioural change by providing climate information and guidance, and low-carbon products and services that help people to live low carbon lifestyles. A circular economy, healthy diets, and sustainable transport are all needed for the transition to net zero. Retailers can help customers cut their carbon emissions together with their shopping and energy bills.
On a global basis, household consumption accounts for almost three-quarters of greenhouse gas emissions.
Lifestyles Pathway Guidance


Lifestyles Pathway Milestones Summary
2025
- Employee engagement programmes on climate.
- Driving down textile and food waste in customers’ homes.
- Increasing proportion of plant-based food sales.
- Support customers to choose energy efficient and responsibly sourced products.
2030
- Reduce virgin material consumption by customers.
- Providing product climate information to customers.
- Access to EV charging points at all stores.
2035
- Widespread retailing of circular products.
2040
- Retailing of net zero products.
Lifestyles Pathway Actions Summary
For Retailers
Short term priorities
- Engaging employees on climate change.
- Helping customers make low carbon choices.
- Supporting healthy and sustainable diets.
- Shifting to a circular economy.
- Tackling food waste.
- Electrifying customer travel.
For Government
- Support public information on climate to drive adoption of low carbon products and lifestyles.
- Make the UK a global leader in food innovation, driving development of low carbon products.
- Drive the transition to electric vehicles.
For BRC
- Coordinate approaches for providing climate information to customers.
- Support coordinated work to establish the circular economy.
Contact our programme manager
Tracey Banks
Climate Action Programme Manager | BRC
Tracey leads our work under the Climate Action Roadmap, coordinates signatories’ work under each pathway and engagement with the key partners.
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