Designing Fulfilment Models that Deliver for Customers
This event is open to BRC Retail Members.
Marketplaces are transforming retail by raising customer expectations around convenience, choice, value, and delivery speed. Today’s shoppers expect broader product ranges, competitive pricing, seamless experiences, and faster fulfilment, all with minimal effort. To meet these demands, retailers are rethinking and optimising their fulfilment strategies to improve agility, reduce errors and accelerate speed to market.
This webinar will explore how leading omnichannel retailers are evolving their fulfilment operations to enhance customer experience and drive operational efficiency. Through real-world examples, including Lacoste’s success in reducing its speed to market from 10-14 days to just 3-4 days, attendees will gain practical insights into the fulfilment models, technologies and processes helping retailers stay competitive in a rapidly changing landscape.
In Partnership with
- Understand how fulfilment strategies are evolving to meet customer demand for faster deliveries, wider product choice and convenience.
- Discover practical ways to build agile, efficient and customer-focused fulfilment models.
- Learn about how data and end-to-end visibility can enhance fulfilment performance and customer experience across every channel.
Meet the Speakers
Tina Spooner
Strategic Insight Manager
Tina has over 20 years research experience in the UK retail industry, having worked with senior retailers across traditional and online retail organisations.
Prior to joining the BRC she was an Advisor on the Digital Business Council at Forrester Research, and also worked at IMRG where she launched the UK’s first Online Sales Benchmark.
Stuart Greenfield
UK and EU Sales Director, Advanced Supply Chain Group Ltd
Leveraging over 20 years of expertise in the supply chain industry, Stuart confidently collaborates with businesses to tackle the foremost challenges of multichannel sales operations. This involves minimising margin dilution, expertly optimising stock inventory management, and strengthening supply chain resilience.
Register now
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