Designing Fulfilment Models that Deliver for Customers

This event is open to BRC Members.


Today’s shoppers expect broader product ranges, competitive pricing, seamless experiences, and faster fulfilment, all with minimal effort. To meet these demands, retailers are rethinking and optimising their fulfilment strategies to improve agility, reduce errors and accelerate speed to market. 

In this webinar, we're joined by speakers from Advanced Supply Chain Group and Lacoste to explore how retailers can evolve their fulfilment operations to enhance customer experiences. Lacoste will speak through their real-world case study in reducing its speed to market from 10-14 days to just 3-4 days.

Attendees will gain practical insights into fulfilment models, technologies and processes, helping retailers remain competitive in a rapidly changing landscape.

Meet the Speakers

  • Tina Spooner

    Strategic Insight Manager

    Tina has over 20 years research experience in the UK retail industry, having worked with senior retailers across traditional and online retail organisations. 

    Prior to joining the BRC she was an Advisor on the Digital Business Council at Forrester Research, and also worked at IMRG where she launched the UK’s first Online Sales Benchmark. 

  • Stuart Greenfield

    UK and EU Sales Director, Advanced Supply Chain Group Ltd

    Leveraging over 20 years of expertise in the supply chain industry, Stuart confidently collaborates with businesses to tackle the foremost challenges of multichannel sales operations. This involves minimising margin dilution, expertly optimising stock inventory management, and strengthening supply chain resilience. 

  • Matthew Blackmore

    Senior Director, Lacoste

    More than 15 years’ experience in business leadership, operations and brand management with global consumer companies. Matt’s broad experience has spanned supply chain & logistics, merchandising, e-commerce, planning and product innovation.

KEY TAKEAWAYS

  • Understand how fulfilment strategies are evolving to meet customer demand for faster deliveries, wider product choice and convenience. 
  • Discover practical ways to build agile, efficient and customer-focused fulfilment models. 
  • Learn about how data and end-to-end visibility can enhance fulfilment performance and customer experience across every channel.  

Register now

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