Shop Price Index

Inflation falls for sixth consecutive month

  • Harvir Dhillon avatar
    Harvir Dhillon Economist
  • Kris Hamer avatar
    Kris Hamer Director of Insight | BRC

Helen Dickinson OBE, Chief Executive, British Retail Consortium:

"Shop price inflation eased for the sixth month in a row as retailers compete fiercely to bring prices down for customers ahead of Christmas. Food inflation eased, thanks to lower domestic energy prices reducing overall input costs, particularly for dairy products. Ambient food inflation slowed but remained higher than fresh food due to a larger proportion of goods being imported to the UK and impacted by the weak pound. While health and beauty products saw price cuts as retailers rush to shift stock Christmas, clothing prices increased as some retailers continued to hold off on promotional activity.
Retailers are committed to delivering an affordable Christmas for their customers. They face new headwinds in 2024 - from government-imposed increases in business rates bills to the hidden costs of complying with new regulations. Combining these with the biggest rise to the National Living Wage on record will likely stall or even reverse progress made thus far on bringing down inflation, particularly in food."

Mike Watkins, Head of Retailer and Business Insight, NielsenIQ:

"With the recent slow-down in consumer spending, many non-food retailers will have been reliant on Black Friday to kick starts sales to avoid discounting in December, whereas food retailers will be optimistic that footfall will increase as inflation slows and shoppers get into a festive mood. Across all retail, this year shoppers will be making savings on everyday essentials to help pay for their family Christmas."


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