We face a very new world, with new challenges. Consumer expectations are evolving at a pace not seen in recent times, and in a more volatile manner. We face a market in which rapid adaptation to ongoing disruption will mean the difference between success or failure. One where consumers are far more sophisticated in their buying behaviours and educated about products and supply chains than ever before, and where digital execution will be the core component to future growth.
In addition to that, as the worst effects of the pandemic continue to subside and the UK public begin to shift their perception of the virus as a reality of daily life, what does that mean for UK retail and the British consumer? How many new trends, like the move to home centricity or health consciousness persist as we move forward?
In the new Future Consumer Index report from the BRC and EY we intend to answer these questions and more, and is free to download.
You can find the full report here: