Responding to the latest ONS Retail Sales Index figures, Helen Dickinson, Chief Executive of the British Retail Consortium, said: 
“Many retailers tried to give sales a needed boost in November by starting their Black Friday sales even earlier this year. Cosmetics and toiletries had another strong month as consumers continued to splurge on smaller indulgences. Some categories that usually do well in the Black Friday month, such as household electrical appliances, household goods, and furniture saw weak growth.”

“Retailers anticipate that consumers will be making a last-minute dash to their favourite stores in the final days leading up to Christmas. People in retail will be working tirelessly in stores, warehouses and delivery services to make sure we all find what they need, keeping shelves stocked and delivering goods. As stores and delivery services become increasingly busy this weekend, it is essential that we all play our part in creating a friendly and enjoyable environment for other customers and staff this Christmas, and we ask for patience, kindness and consideration.”